Hundreds Will Be Spent on Back-to-School Shopping as Families Hit the Stores

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According to a Deloitte Survey, back to school shoppers will spend a record $27 billion dollars in the United States this year, which breaks down to just over $510 per family.  School supplies alone account for about $115 dollars of that cost.  Eyewitness News caught up with some of those shoppers as they took to local stores to stock up for the fast approaching school year.

They’ve got their list and they’re checking it twice back to school supply lists.

“i think they have more fun picking out their items.  It’s kind of fun,” said Paula Versino, shopping for back to school supplies. “The only bad thing is that school is coming,” echoed Student, Anthony Versino.  At Target, some parents made the last minute trip to find what they need, just days before their kids head back to school.

“I would say 10 days before school starts is our busiest time,” said Store Team Leader Stacey Giacomazzo.  “We’ve been stocking our shelves like crazy and making sure that we’re ready to go for harlem that starts on Wednesday.”  There’s a wide window for back to school shopping.  Retailers say it usually starts right after the Fourth of July.  “Our peak couple weeks would be right around the time that Harlem starts, but a lot of parents actually do shop right after fourth of July.  We see heaping carts full of all sorts of things from all areas.

Such as, bins of crayons, markers, shelves filled with a rainbow of binders.  Isabella Kerby is heading into fourth grade. She has a few things to be excited about this school year.  “I’m looking forward to recess,” said Kerby.  “The best part is that I got the teacher that I wanted, so I’m happy about that.”

Kids aren’t the only ones reluctant to close the door on summer, and open the books.

“We probably waited a bit too long to be honest,” said Paula Versino. “I’m a teacher, so I think I’m procrastinating [now] that summer is ending.”

On Wednesday, August 15th,  Cherryvale mall will be giving away free backpacks to those who are 3 – 13 years old at 10 a.m. at the CherryVale Mall, Center Court. The backpacks will be filled with back-to-school deals from stores at CherryVale Mall.

On the same day, The Rockford Police Benevolent and Protective Association teamed up with Bear Family McDonalds to give away 400 backpacks filled with supplies throughout the day.  The first giveaway will be at Living Faith Tabernacle Annex at 1124 4th Avenue from 11 a.m. – 1 p.m., and the second will go from 4 – 6 p.m. at Rockford Police District 1, 1045 W. State Street.

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